Our founders developed Spoon’s signature Cinnamon + Pecan granola recipe from Jonny’s home kitchen back in 2013. The venture began with a passion for healthy and tasty whole grain cereal. We’ve come a long way since then and we now have an expert team producing our granolas and mueslis here in the UK.  

We’re still downright obsessed about making cereal that is tastier, healthier, simpler and more exciting. It’s these core principles that we believe give us the edge - winning praise from our customers (much appreciated!) and a growing collection of prestigious product awards.

Our product range reflects our love for making breakfast better. We experiment to find exciting new flavour combos to treat our customers with. Our whole grain cereals suit all tastes and personalities - from zingy chocolate granola to fruity berry muesli. We also offer delicious breakfast pots, in collaboration with Hesper Farm Skyr yogurt, the perfect breakfast or snack on-the-go.

We want to inspire our customers to create a better and healthier lifestyle for themselves: and it all starts with eating well. Our cereals are about simplicity - no nasty additives, artificial flavours, or refined sugar. They’re also full of whole grains and high in fibre. Get a kick start to your day.

The perfectionist in us means we’re always looking to improve our recipes where we can. Whether it’s a thumbs up or some constructive criticism... we’re all ears! Get in touch and let us know your thoughts.

We are also creating a community of cereal enthusiasts, the Spooners. From post-workout protein bars to delicious cookies, Spoon is perfect to experiment with. Want to become a Spooner? Tag us in your fabulous creations on social media with @spooncereals and send your recipes to spoon@spooncereals.co.uk for the chance to be featured on our recipe page.



Simple and nourishing breakfast bowls that can be enjoyed at any time of day.