The Rise Of The Vegetarian

At Spoon Cereals, we have been eating an increasingly vegetarian and plant-based diet over the last few years. We’ve noticed that it’s not just a change that we’ve made to our eating habits, but a trend that is growing everywhere.

We did a little digging into why more and more people are swapping out their bacon butty for grain-filled breakfast bowls, ditching the pulled pork burgers in the name of jack fruit, to find out what it means to be a ‘modern veggie’.

Research that Forum for the Future conducted in October 2016 shows that up to 1 in 3 people are choosing to cut down their meat consumption for health and environmental benefits. Eating a predominantly vegetarian diet with only the occasional meat and fish dishes, or ‘Flexitarianism’ is set to grow in popularity over coming years.  

Over the last few months, there has been a backlash against the idea of clean-eating, and the connotations that there is such a thing as ‘dirty-eating’. Strict diet rules are falling out of favour, as we all strive for more balance in our lives and on our plates. Flexitarianism is just another way of saying; eat what makes you feel good, both physically and mentally.

The idea of plant-based eating can be seen on the thousands of delicious veggie (and vegan) Instagram accounts.

With gorgeous food photography of ‘buddha-bowls’, smoothies, home-grown vegetables and  plant-based meals, it’s no wonder that we’re all feeling more inspired to ditch the meat and get excited about grains, pulses and root veg.

Here are some of our favourites;  Good Eatings, GK Stories, and Krautkopf, Anna Jones, My New Roots

We’re becoming more educated on where our food comes from, and how harmful the meat and dairy industries can be to the planet, and our bodies. We like to know where our food has come from which is possibly why preserved foods are also seeing a resurgence in popularity (pickled veg, kimchi, jams, compotes).

The notion of wanting to know where your food has come from is not a new one, but it is one of increasing significance.

We’re endlessly inspired by the amazing recipes we find on Pinterest, the different variations of Spoon Cereals that people whirl into their breakfast bowl, and the colourful and exciting foodie creations we see on Instagram.

For veggie friendly breakfast recipes, you can also delve into our cookbook. 

Further Reading:

The Telegraph

The Independent

Forums for the future Report October 2016